Victoria Louise Massey was born in Midland, Texas in 1902. Louise ranks with Patsy Montana & The Girls Of the Golden West popularizing cowgirl and western songs. Unlike the others Louise came to the forefront as a major vocalist in a family group. She also had a somewhat more sophisticated style than some of her contemporaries projecting an image of glamour. Her greatest claim to fame is as a composer of the western standards. Since she had fluency in Spanish she and the group, The Westerners, added a Latin or Mexican touch to many of their songs. In 1933 Louse Massey & The Westerners came to WLS Chicago playing The Nation Barn Dance for two years. Three of Louise’s best known numbers were “When The Azaleas Start Blooming” “I Only Want A Buddy Not A Sweetheart” and her own composition “In My Adobe Hacienda” which reached #16 in the Pop field. In 1936 the group moved to New York appearing on network variety programs. In 1938 they appeared in a movie with Tex Ritter. After 20 years the group disbanded with the younger brother, Curt, later composing the theme songs for The Beverly Hillbillies & Petticoat Junction CBS TV comedy shows. Lousie Massey, the one time Sweetheart of the West, outlived her husband, Milton Mabey, by a decade dying in San Angelo, Texas in 1983. Louse had one daughter named Joy.